Your travel marketing experts
Travel marketing isn’t just about selling holidays. It’s about triggering the emotions, curiosity and anticipation that inspire people to explore. Since 2003, we’ve helped travel brands navigate everything from ash clouds and pandemics to changing search behaviours and new booking habits, and whatever disruption the industry faces next, we’re built to help them stay visible and relevant.
From first spark to booking and beyond
Our approach blends story-driven creativity with data-led insight to connect with travellers at every stage of their journey, from the first spark of inspiration through to booking and loyalty. Whatever disruption the industry faces next, we’re built to help brands stay visible and relevant.
The 360° Travel Search Experience
By running the same journeys across search engines, AI assistants, TikTok and a human travel agent, this report exposes how fragmented travel discovery has become.
GEO & AI Search services
The consideration phase is moving. Travellers are increasingly using ChatGPT, Perplexity and Google’s AI Overviews to research destinations, compare options and shortlist brands – before they ever click on a website.
We help travel brands understand where they stand in AI-generated answers, what’s being said about them, and how to influence it – alongside a traditional search programme, not instead of one.
"The whole team are a joy to work with. No matter which area of digital marketing it is, they always provide the right level of analysis & insight to help us make better decisions. I would thoroughly recommend having Propellernet on your team."
