Paid Media Archives | Propellernet

Search is Expanding – And It Looks Different

Jessica Mainwaring | 10 November 2025

The Evolution of Paid Search: From Keywords to Context

Jessica Mainwaring | 7 November 2025

ChatGPT Throws Its Hat in the E-Commerce Ring

Kyle Adkins | 6 October 2025

From Viral Clips to Cultural Infrastructure: YouTube’s Evolution at 20

Laurence Plevin | 2 October 2025

Meta Will Soon Offer An Ad-Free Experience

Marcella Da Silva Monteiro | 1 October 2025

Is Smart+ the Future of TikTok Advertising?

Nicolas Rentschler | 28 July 2025

Why Your Paid Media Consultant Isn’t Going Anywhere

Travis Eyles | 24 July 2025

Meta Quietly Rolls Out New Incremental Attribution Setting

Laurence Plevin | 9 June 2025

The Future of Google Ads: Smarter Campaigns, Richer Results and AI-Powered Possibilities

Nicolas Rentschler | 2 June 2025

Pride, Platforms & Purpose

Laurence Plevin | 2 June 2025

From Platform to Placement, Threads Joins the Paid Conversation

Laurence Plevin | 7 May 2025

The Rising Cost of Ad Clicks on Google, And How You Can Manage It.

Travis Eyles | 1 April 2025