Jobs
Digital PR Specialist
We are looking for a Digital PR Specialist with 1-3 years experience who is looking to join the award-winning Digital PR team here at Propellernet.
Our Digital PR team are behind some wonderfully fun and creative ideas that get online media talking. We’ve launched a pumpkin spiced latte spa, used science to discover the bluest waters in the world and given spurned lovers the chance to ‘scrap’ their ex.
You’ll be involved in all of this, from coming up with creative ideas to securing coverage on some of the biggest websites in the world.
About you
We are looking for someone who:
- Has between 1- and 3-years experience in a Digital PR, PR or content marketing role
- Shows understanding of Digital PR, why we do it and what the benefits are
- Works well in a dynamic, creative and hard-working team
- Has a positive and proactive attitude and is happy to get stuck in to help bring ideas to life
- Delivers excellent communications whether on the phone, in a presentation or writing an email
- Brings plenty of enthusiasm and creativity to ideas sessions, and never holds back when they think they have an amazing idea
- Has an awareness of pop culture trends and how they can inform digital PR strategies.
- Can share examples of previous coverage wins and journalist relationships that have benefitted your clients
- Shares examples of great campaigns and industry trends with the team to demonstrate their knowledge and passion for the Digital PR and wider search industry
- Has a working knowledge of international media/ a particular region outside of the UK (desirable but not essential)
About the role
Day-to-day, you’ll be:
- Helping to create exciting and compelling Digital PR campaign ideas that appeal to a wide range of online media
- Working with data analysts, designers, photographers and videographers to create campaign assets
- Pitching campaigns, product and expert comment to online journalists
- Writing engaging press releases, onsite content and pitch emails
- Building relationships with online journalists
- Creating killer media lists that include contacts from the UK and around the world using several contact-finding techniques (not just media databases)
- Using tools like Ahrefs, Buzzsumo and Buzzstream to help with ideas, coverage tracking and analysing campaign performance
- Keeping abreast of trending news stories and reactive news generation opportunities for clients
- Understanding your clients’ brand and their industry
- Contributing to the ongoing reporting and measurement of the impact of our work
- Assisting with new business pitches
Location: UK remote or Brighton-based
Our working policy is ‘work where you do your best work’, whether that’s in our Brighton office, at your home, in a café or on a beach. We’re interested in the quality of the work you produce, not where you are while you’re doing it.
Our office is based in the centre of Brighton with a view of Brighton Pavilion and is just a one-minute walk from the beach. It’s set up with hot desks so that anyone who wants to work in the office can. We also have a co-working space in central London that can be used throughout the week.
Our preference is for someone to be in the office once a week but, at minimum, you’d be expected to travel to client or team meetings from time to time, and if you aren’t Brighton based, we do expect you to join your team at least once a month in the office for face-to-face training and catch ups.
We welcome applicants from all backgrounds and identities, and are committed to creating an inclusive recruitment process.
Salary: £27,000+ dependent on experience.
Propellernet Benefits:
- Flexible working
- Unlimited holiday
- 4.5 day working week
- Bupa Health Cash Plan
- 5% pension contributions
- Enhanced paternity leave (four weeks paid leave)
- Enhanced maternity leave (four months at 100% of salary, followed by five months at 50% of salary – eligible after 1 year of service)
- £1k fertility contribution (eligible after 1 year of service)
- £600 annual wellbeing fund
- £1k per employee dedicated to Learning & Development
What next?
To apply, please email your CV and a cover letter detailing why you’d be a great addition to the team: [email protected]
Applications are being accepted immediately for initial interviews. The deadline for applications is Tuesday 17th June.
No agencies please.