Social Media
Getting to grips with the social media bombshell
You had just got to grips with search and then the social media bombshell landed...
Forums, blogs, social networks, widgets, tweets, wiki's ... there's no avoiding the fact that your customers are already entrenched in social media. If you want to engage them, you have to be there alongside them.
And it needn't be that painful...
Identifying and channeling the goodwill of your social media advocates, mitigating the negative voices of your social media critics and having priceless conversations with your customers could seriously increase the revenue potential of your brand.
And of course, we can handle all this for you.
Knowledge: Read about our approach to advocacy.
What revenue uplift would you see if you got to grips with social media? There's only one way to find out.
Meet the Advocates
- Adam King
Name: Adam King
Organisation: King & Allen
Job Title: Founder
King & Allen is a nationwide bespoke tailoring company based in London and serving London and the South East (www.kingandallen.co.uk). Propellernet have been spreading the King & Allen word online since 2007, through Online PR, Paid search and Natural search - boosting their ROI and search positions with dedicated campaigns.
I feel like we've truly stepped into the 21st century now by adding social media into our offering, which has hopefully given us an edge as well as a good communication platform for our existing clients and the ability to reach out to potential customers.
- Sean Caulfield
Name: Sean Caulfield
Organisation: To Tuscany
Job Title: Managing Director
To-Tuscany.com are a villa rental company covering Tuscany and Umbria (http://www.to-tuscany.com). They came to us initially in 2008 on the back of Gary's SEO skills in and since then have moved their PPC campaigns over to us as well. We've also worked our Propellernet magic on To Tuscany in the form of conversion optimization, social media and online PR - booking some great results!
Thank you for suggesting to Integrate Trip Advisor into our site. We know it is becoming an increasingly important step in the travel booking process and it makes sense that people would access this type of valuable information on our site, without having to navigate away. It's already had a positive impact on our sales, good work.
Resources
Related Blog Posts
More Posts...- Is UGC as we know it under threat?
- Good Idea + Social Media = Big Impact
- How to create a successful online PR campaign: 3 great examples
- How PR can keep up with the social media trends
- Keep focused through the waves of new trends

