Archive for September, 2009

Is Propellernet the healthiest place to work?

Tuesday, September 29th, 2009

sliced_appleAt the start of the summer I wake-boarded to work. My friend has a boat, we left at 7.15 am from the Marina, I shot past the two piers at 7.30 am and waded to shore still in my wetsuit with my office clothes in a waterproof bag on my back, James Bond style. When I got to work my PR colleague Stella said I looked different. No, it wasn’t the fact that my hair was wet, no it wasn’t that I didn’t have any make up on, I just looked … chilled.  I was feeling like a Sunday morning on a Thursday and I’m still talking about it!

This type of activity sparked our idea to start a wellbeing team with the sole aim to make everyone here happier and healthier and our results are paying off. We’ve just been shortlisted for the BAHBA Healthiest Workplace Award, which makes us one of the total 37 finalists of some of the best companies Brighton has to offer. So how did we do it?  By injecting a healthy dose of ‘life’ into our ‘work’ with fun activities, providing healthy options for food and drink and creating a general atmosphere of wellbeing.

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New gTLDs on the horizon: So what are the possible SEO implications?

Wednesday, September 2nd, 2009

domainsCurrently the internet is served by 21 gTLDs (Generic Top Level Domains) including .com, .org and .net to name a few. But 2010 sees ICANN (the not-for-profit organisation tasked with coordinating the internet’s naming system) opening up the internet naming system further with the introduction of new TLDs. So in theory, soon you will be able to have .anythingyoulike.

The reason for making this change, as stated in a recent press release on ICANN’s website, is to promote and encourage innovation and offer people more choice. And it seems support online is growing for new TLDs with sites like www.supportnewtlds.com set up supporting ICANN’s 2010 plans.

I’m sure most people reading this have at some point in their lives spent countless hours trying to come up with a clever and easy to remember .com or .co.uk URL that reflects your business, blog or website, which hasn’t already been snapped up years ago.

.Com domain names often come at a premium and many of the more popular ones were registered many moons ago by some savvy individuals and they can exchange hands for colossal amounts of money. The world’s most expensive domain is reported to be Sex.com which allegedly sold for $14 million dollars in 2006. Business.com went for $7.5 million and Beer.com for $7.0 million, so domain names are certainly big business.

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